MarketMuse alternatives: 7 tools with public prices

By Michael Nefedov, noetio · Updated 21 October 2026

MarketMuse shows no price for Optimize, Research or Strategy: you book a demo. Seven alternatives show a price, from $23 a month (NeuronWriter Bronze, billed monthly) to $129 a month (Clearscope, unlimited users).

Entry prices at a glance

  • MarketMusethis pageNo price shownTopic research, briefs, site inventoryFree plan; paid plans: Book a demo
  • NeuronWriter$23 a monthOne writer on a small budgetBronze, billed monthly (USD); 7-day trial
  • Frase$49 a monthBriefs, articles and AI tracking on one billStarter, month to month ($39 billed yearly)
  • Scalenut$59 a monthDrafts plus a keyword cluster featureStarter, Monthly switch; $24 under the Annual switch (limited offer)
  • Rankability$97 a monthAgencies with several clientsStarter, billed monthly (USD)
  • Clearscope$129 a monthContent teams, unlimited usersEssentials (USD); 14-day trial

Vendor pricing pages, read 21 October 2026. Currency and billing basis as each page prints them.

Short answer

  • MarketMuse has a Free plan (1 user, 10 queries a month). Optimize, Research and Strategy show no price.
  • Public limits: 1 to 5 users, 100 to 10,000 tracked topics, 5 to 20 content briefs and 1 to 5 strategy documents a month.
  • MarketMuse counts topics and briefs. Most alternatives count documents or pages, so the numbers do not match.

Which one to pick

Every alternative below shows a price on its pricing page; MarketMuse paid plans do not.

  • A published price for a content teamClearscope is $129 a month with unlimited users and a 14-day trial.
  • One writer on a small budgetNeuronWriter Bronze is $23 billed monthly, with a 7-day trial and a 30-day refund request.
  • Briefs, articles and AI tracking on one billFrase Starter is $49 month to month, with a 7-day trial and no card.
  • An agency with several clientsRankability lists unlimited client workspaces from $97 a month.
  • A score for many pages, with AI promptsSurfer counts documents and tracked pages, not topics. AI prompts start at Standard.
  • Keyword and rank tools firstSemrush The Content tab Base plan is the nearest match to MarketMuse's topic and brief work, at €57.54 a month.
  • A big content program, and you accept a demoMarketMuse Strategy lists 10,000 tracked topics and 20 briefs a month. You have to book a demo to get a price.

MarketMuse vs the alternatives

Seven alternatives show an entry price; MarketMuse paid plans show none. Entry plans from each vendor's pricing page, read 21 October 2026. Currency and billing basis are as each page prints them.

ToolWhat it doesEntry plan and billingTrial and refund
MarketMuseTopic research, content briefs and site inventoryFree plan; paid plans have no public priceBook a demo; trial length not stated
ClearscopeContent grading, drafts, query trackingEssentials $129 a month (USD)14 days; cancel any time on monthly plans
SurferScores and writes pages, tracks AI prompts, audits contentDiscovery €49 a month, billed yearly (EUR)Start for Free; length not stated; no refund text
FraseWrites and audits articles, tracks AI prompts, publishes to your CMSStarter $49 monthly, $39 billed yearly (USD)7 days, no card; no refund text
NeuronWriterContent scoring, AI writing and AI-question monitoringBronze $23 billed monthly, $230 a year (USD)7 days; refund request in 30 days
ScalenutAI articles, content audits, prompt trackingStarter $59 on the Monthly switch; $24 on the Annual switch (limited offer) (USD)7 days, shown on the Monthly switch
RankabilityContent projects, page audits, AI query tracking for agenciesStarter $97 billed monthly, $970 billed annually (USD)7 days, card required; no trial on annual plans
SemrushFull SEO suite with AI visibilitySEO €112.52 billed annually, €134 monthly; Pro+ €238 / €286; Content tab Base €57.54 a month on both switches (EUR)7-day free trial (page footer); refund policy not stated on the page

MarketMuse pricing and plans in 2026

MarketMuse's pricing page shows four plans and no price on any of them. Source: MarketMuse pricing page, read 21 October 2026.

PlanUsersTracked topicsBriefs a monthStrategy docs a monthQueries a month
Free1NoneNoneNone10
Optimize110051100
Research31,000103Unlimited
Strategy510,000205Unlimited
  • The three paid plans each list 1 site inventory.
  • Strategy adds all 9 brief types; the other plans use the Article brief type.
  • The page calls Free "best for individuals with a low content volume" and Optimize "best for individuals publishing content regularly".
MarketMuse pricing summary: four plan cards, Free (limited applications, 1 user, 10 queries a month), Optimize (100 tracked topics, 5 briefs, 1 strategy doc), Research (1000, 10, 3) and Strategy (10K, 20, 5). Every card has a Book a demo button and no price.
MarketMuse pricing summary: no paid plan shows a price. Source: MarketMuse pricing page, captured 21 October 2026. Open full size.

Is there a MarketMuse free plan or trial?

A Free plan is listed, but its button says Book a demo, and no trial length is stated.

  • The Free plan carries the label "Limited applications". The page shows no self-serve way to start it.
  • A Start my free trial button sits at the foot of the page. The trial length is not stated.
  • The page has no refund text.

What a tracked topic is

A tracked topic is part of MarketMuse's site inventory, so it cannot be set against another tool's documents.

  • MarketMuse's FAQ defines inventory as a list of all published pages, topics and page and topic pairs on your site, kept up to date for you.
  • It also includes the topics you choose to track, whether you rank for them or not.
  • A query is counted each time you enter a focus topic into Research, Compete or Optimize.
MarketMuse FAQ entry What is Inventory and tracked topics, open: Inventory is a list of all of the published pages, topics, and page/topic combinations on your site, and it also includes tracked topics you wish to track, whether you are ranking for them already or not.
MarketMuse's own definition of inventory and tracked topics. Source: MarketMuse pricing page FAQ, captured 21 October 2026. Open full size.

Other tools count documents, articles, drafts or tracked pages. So 10,000 MarketMuse topics cannot be set against 300 Clearscope pages. Compare the job instead: topic research, briefs and planning.

Which alternative lists topic and brief tools?

Each alternative counts topic and brief work in its own unit.

ToolWhat its page lists for topics and briefs
Clearscope20 topic explorations on Essentials, 50 on Business; 20 drafts a month on both
SemrushContent tab Base: Topic Finder (weekly, country-specific topic ideas), SEO Brief Generator, 5 SEO content boosts a month
NeuronWriterA content planner on every plan; Content Designer and new content ideas from Gold
ScalenutA keyword cluster feature, 5 clusters a month at list price
Rankability20 / 80 / 160 content projects a month
Frase10 / 40 / 100 articles a month; content calendar and internal linking suggestions on Professional
SurferCounts documents (120 on Discovery) and tracked pages, not topics

What each MarketMuse alternative gives you

Each tool fits a different job; the notes below give its price, limits and trial terms.

Clearscope: Content grading, drafts, query tracking

Best for an editorial team that wants a published price, a 14-day trial and unlimited users. Clearscope alternatives has the full page.

Clearscope publishes two prices where MarketMuse publishes none.

  • Essentials is $129 a month: 50 tracked queries, 50 pages, 20 topic explorations and 20 drafts.
  • Business is $399: 300 queries, 300 pages, 50 explorations and the same 20 drafts, with a dedicated account manager.
  • Enterprise is custom. Users and projects are unlimited.
  • The FAQ says monthly plans have no minimum contract. Query tracking covers ChatGPT and Gemini.
  • Extra pages and drafts are add-ons. The pricing page has no refund text.

Prices: Clearscope pricing page, read 21 October 2026.

Clearscope pricing page: the header says 14 day free trial; Essentials is $129 a month with 50 tracked queries, 50 pages, 20 monthly topic explorations and 20 monthly drafts; Business is $399 a month with 300 queries, 300 pages, 50 explorations and 20 drafts plus a dedicated account manager; Enterprise is custom.
Clearscope plans and the 14-day trial line. Source: Clearscope pricing page, captured 21 October 2026. Open full size.

Surfer: Scores and writes pages, tracks AI prompts, audits content

Best for a team that edits many pages and wants a score, with AI prompts from Standard up. It counts documents and tracked pages, not topics. See Surfer SEO alternatives.

  • Plans are billed yearly in euros: Discovery €49 a month (120 documents, 10 tracked pages), Standard €99 (360 documents, 50 tracked pages), Pro €182 (360 documents, 200 tracked pages) and Peace of Mind €299 (unlimited documents under fair use, 500 tracked pages).
  • The page shows no monthly toggle. Month-to-month prices calculated from the Saving amount on each plan (yearly price plus Saving divided by 12) are Discovery €59, Standard €119, Pro €219, Peace of Mind €359 and AI Search Analytics €95; the FAQ says annual saves up to 17%.
  • AI prompts start at Standard with 25 refreshed weekly and reach 100 daily. The €82 AI Search Analytics plan tracks 50 daily.
  • The comparison table lists 1, 3, 5 and 10 seats.
  • Start for Free buttons give no trial length and there is no refund text. Yearly plans are charged in full, and you cancel by turning off auto-renewal.

Prices: Surfer pricing page, read 21 October 2026.

Frase: Writes and audits articles, tracks AI prompts, publishes to your CMS

Best for a small team that wants briefs, articles and AI tracking in one plan at a price shown on the page. See Frase alternatives.

Frase counts articles, audit pages and prompts.

  • Starter is $49 month to month ($39 billed yearly) for 10 articles, 50 audit pages and 50 prompts.
  • Professional is $129 ($103) for 40, 250 and 200. Scale is $299 ($239) for 100, 1,000 and 500.
  • Seats run 1, 3 and 5, and sites 1, 5 and 10. Professional also lists a content calendar and internal linking suggestions.
  • The 7-day trial needs no card, and the pricing page has no refund text.

Prices: Frase pricing page, read 21 October 2026.

NeuronWriter: Content scoring, AI writing and AI-question monitoring

Best for one writer on a small budget who wants a score and a draft, not a site-wide topic map.

  • Starts at Bronze, $23 a month billed monthly, for 25 documents, 2 projects and 5 AI-monitored questions. The yearly toggle shows Bronze at $230.
  • Silver is $45, Gold $69, Platinum $93 and Diamond $117, with up to 150 documents.
  • The trial is 7 days under Gold plan terms, and you can request a refund on the first plan within 30 days.
  • Every plan has a content planner; a Content Designer and new content ideas start at Gold.
  • Bronze and Silver have read-only sharing; unlimited team members start at Gold.

Prices: NeuronWriter pricing page, read 21 October 2026.

NeuronWriter pricing FAQ. Free trial: Yes, you can test the tool for free after creating an account for 7 days under the Gold plan terms. Cancellation policy: you have the right to request a refund for the first plan purchased on your account within the first 30 days.
NeuronWriter's trial and refund wording. Source: NeuronWriter pricing page FAQ, captured 21 October 2026. Open full size.

Scalenut: AI articles, content audits, prompt tracking

Best for a small team that wants drafts plus a keyword cluster feature, if the limited offer is live.

  • The Monthly switch shows Starter $59, Plus $89 and Professional $199 a month, each with a Try 7 Days For Free button.
  • The Annual switch, the view the page opens on, shows those prices struck through, with a limited 60% off offer at $24, $36 and $80 a month and doubled limits, and a Grab The Deal button. The page does not say whether the offer price is billed yearly.
  • Starter has 10 prompts (weekly refresh), 5 articles and 1 workspace; Plus 25 prompts, 30 articles and 2 workspaces; Professional 100 prompts, 75 articles and unlimited workspaces.
  • Tracking covers ChatGPT and Google AI Overviews, with Perplexity added on Professional.

Prices: Scalenut pricing page, read 21 October 2026.

Scalenut pricing page with both switches. Top, Annual: Starter $59 per month struck through, 60% off limited offer $24 per month, Plus $36, Professional $80, button Grab The Deal. Bottom, Monthly: Starter $59, Plus $89, Professional $199, button Try 7 Days For Free.
The same Scalenut cards under the Annual switch (top) and the Monthly switch (bottom). Source: Scalenut pricing page, captured 21 October 2026. Open full size.

Rankability: Content projects, page audits, AI query tracking for agencies

Best for an agency running audits and AI query tracking for several clients. The page is headed "Pricing for agencies".

  • Starter is $97 a month, billed monthly in USD: 20 content projects, 100 tracked AI queries across 11 platforms and 50 Google keywords.
  • Agency is $297 and Agency Pro $497. Client workspaces and team members are unlimited on every plan.
  • The 7-day trial needs a card and has limited usage. The Annual switch (save 2 months) shows $970, $2,970 and $4,970 a year for the three plans; the page says annual plans have no trial.

Prices: Rankability pricing page, read 21 October 2026.

Semrush: Full SEO suite with AI visibility

Best for a team that needs keyword and rank tools first. The Content tab Base plan is the nearest Semrush match to MarketMuse's topic and brief work, and it shows a price. See Semrush alternatives.

  • Prices are in euros. The SEO + AI Search tab, billed annually, lists SEO at €112.52 a month (€134 monthly), Starter at €158.40 (€190) and Pro+ at €238 (€286). Pro+ lists content optimization.
  • A separate Content tab lists a Base plan at €57.54 a month, shown on both the Monthly and Annually switches ("billed annually" is printed only on the Annually view), with a Topic Finder (weekly and country-specific topic ideas), an SEO Brief Generator and 5 SEO content boosts a month.
  • The SEO + AI Search plans show Try for free. The page footer says "Try Semrush free for seven days. Cancel anytime." The Content tab shows Subscribe on the Annually view and Try for free on the Monthly view. The FAQ says refunds follow Semrush's official refund policy and gives no terms.

Prices: Semrush pricing page and Semrush Content tab, read 21 October 2026.

Semrush Content tab, Base plan, under both switches. Top, Annually: 57 euros .54 a month, billed annually, button Subscribe. Bottom, Monthly: 57 euros .54 a month, button Try for free.
The Semrush Content tab Base card under the Annually switch (top) and the Monthly switch (bottom). Source: Semrush Content pricing, captured 21 October 2026. Open full size.

Limits side by side

Units differ between tools, so compare the job, not the number. Not listed means the vendor's pricing page shows no such item.

ToolAI prompt trackingVolumePublishingSeats
MarketMuseNot listed on the pricing page5 / 10 / 20 briefs a month (Optimize, Research, Strategy)Not listed on the pricing page1 / 3 / 5 users (Free: 1)
Clearscope50 / 300 tracked queries (ChatGPT, Gemini)20 drafts a month on both plansNot listed on the pricing pageUnlimited users
SurferDiscovery none; Standard 25 weekly; Pro 50 daily; Peace of Mind 100 daily120 / 360 / 360 / unlimited documents (fair use)WordPress, Google Docs, Contentful, Zapier listed; API on Peace of Mind1 / 3 / 5 / 10 (Discovery to Peace of Mind); 5 on AI Search Analytics
Frase50 / 200 / 500 prompts (2, 3, then 5 engines)10 / 40 / 100 articles a monthWordPress, Webflow, Sanity, Wix, FraseCMS1 / 3 / 5 seats
NeuronWriter5 to 20 AI-monitored questions (Bronze to Diamond); the AI Monitoring add-on block lists Google, AI Overviews, AI Mode, ChatGPT and Perplexity25 / 50 / 75 / 100 / 150 documentsSearch Console, WordPress, Shopify from GoldUnlimited team members from Gold; not listed below Gold
Scalenut10 / 25 / 100 prompts, weekly refresh5 / 30 / 75 articles (10 / 60 / 150 on the offer)Auto-publish to WordPress and Shopify listed on PlusPlus 4 team members; Professional unlimited
Rankability100 / 300 / 500 tracked AI queries, 11 platforms20 / 80 / 160 content projects a monthAPI and MCP access listed; no CMS listed on the pricing pageUnlimited team members
SemrushStarter 50, Pro+ 100 prompts a dayContent optimization on Pro+ (SEO + AI Search tab); Content tab Base lists 5 SEO content boosts a monthNot listed on the pricing cardsExtra users from €43 a month

Where MarketMuse wins

MarketMuse is strongest on plan depth for a big content program.

  • Plan depth for a content program. Strategy lists 10,000 tracked topics, 20 briefs, 5 strategy documents and 9 brief types (Article, Comparison, FAQ Collection, Guide, How-to, Listicle, Local, News or Event, Product Review).
  • Personal difficulty and topic metrics. The FAQ describes Personalized Difficulty (1 to 100), Topic Authority and Competitive Advantage, measured against your own site.
  • A free entry point for one user, even if you reach it through a demo button: 10 queries a month.

Where MarketMuse falls short

The main gaps are no public paid price and no listed AI search tracking.

  • No public price on any paid plan, so you cannot budget before talking to sales.
  • Free plan access is unclear. Its button reads Book a demo.
  • AI search tracking is not listed on the pricing page, while Surfer, Frase, Clearscope, Rankability and Scalenut list it.

If your question is how AI chat tools fit into content work, read ChatGPT for SEO. See also Surfer SEO alternatives, Clearscope alternatives, Frase alternatives and Writesonic alternatives. Back to all SEO tool alternatives.

Where Compass fits

Compass is the AI SEO agent we are building, and it is not open yet. It is designed to do the research and write the pages for your own site, with a person approving each change. For the wider list, see AI SEO tools by the job they do.

Sources

Every price, limit and trial term above comes from these vendor pages, read on 21 October 2026. Where a page has a Monthly and an Annual switch, both views were read.

  1. Pricing, MarketMuse (Siteimprove), marketmuse.com/pricing/.
  2. Plans & Pricing, Clearscope (Mushi Labs), clearscope.io/pricing.
  3. Pricing & Plans, Surfer, surferseo.com/pricing/. No monthly switch; month-to-month figures are calculated.
  4. Plans and pricing, Frase, frase.io/pricing.
  5. Pricing, NeuronWriter (Conti), neuronwriter.com/pricing/ (redirects to /pricing-neuron/).
  6. Pricing, Scalenut, scalenut.com/pricing.
  7. Pricing for agencies, Rankability, rankability.com/pricing/.
  8. Plans & Pricing, SEO + AI Search tab, Semrush, semrush.com/pricing/seo-ai-search/ (the older /prices/ address redirects here).
  9. Plans & Pricing, Content tab, Semrush, semrush.com/pricing/content/.

Questions

Its pricing page on 21 October 2026 showed no price for paid plans, only a Book a demo button on every plan card. The Free plan costs nothing.

Yes. It lists 1 user and 10 queries a month, with no tracked topics or briefs.

There is a Start my free trial button at the foot of the pricing page, but the trial length is not stated.

Optimize (1 user, 100 tracked topics, 5 briefs a month), Research (3 users, 1,000 topics, 10 briefs) and Strategy (5 users, 10,000 topics, 20 briefs). None shows a price.

Clearscope ($129 a month), Frase ($49 month to month), NeuronWriter ($23 monthly) and Rankability ($97 monthly) show USD prices, and Scalenut shows $59 on its Monthly switch. Surfer (from €49 billed yearly) and Semrush show euros.

Its FAQ says teams that use content to educate and engage an audience, most often brands, publishers and agencies. It calls Free and Optimize best for individuals and Strategy best for large teams and agencies.

More alternatives pages

Turn your next topic into a useful page

Compass reads your website, helps you plan relevant topics and creates sourced article drafts. Review and approve the work, then send it to a connected CMS or export it.

Written by Michael Nefedov, founder of noetio. Updated 21 October 2026.